New York, NY
Industry Type(s): Marketing and Advertising
The Interpublic Group of Companies Inc, also known as IPG for short, advertises and markets through a conglomerate of creative agencies to provide advertising services to its clients. Through companies such as McCann Worldgroup, Lowe & Partners, and Holliday, it manages agencies such as General Motors, Johnson & Johnson, and Microsoft for its media services, public relations, and direct marketing.
Based in New York City, IPG holds offices in more than 100 countries, with the United States constituting about 60% of its sales.
The company's top clients count for 20% of the company's revenue, while its top 100 clients represent 60% of the company's revenue.
IPG continues to execute its growth strategy for acquisitions, acquiring stakes in the market, and integrating global networks from existing agencies into its operations. Through its 54,000 employees,
the company creates customized marketing programs for both large scale and local clients to help build brands, increase sales, and gain market shares. Using corporate strategy and financial objectives, IPC delivers global integrated systems to improve efficiencies, such as accounting, finance, recruitment, information technology, legal services, and travel services. Earning a net revenue of $2.86 billion, IPG provides centralized services that function in the best interest of its corporate clients.
New York, NY
1114 Avenue Of The Americas , N/A, New York, New York, NY, 10036, United States
Marketing and Advertising